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Understanding media : the extensions of man

By: Mcluhan, Marshall.
Material type: TextTextPublisher: London Routledge 1964Description: vi, 392 p. ; 20 cm.ISBN: 0415253977.Subject(s): Mass media | Mass communicationDDC classification: 302.23
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General Collection 302.23 M14 (Browse shelf) 56921 Available 56921

Written 20 years before the PC revolution and 30 years before the rise of the Internet, Marshall McLuhan believed that the message of electronic media foretold the end of humanity as it was known.

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