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The dynamics of persuasion : communication and attitudes in the 21st century Richard M. Perloff.

By: Perloff, Richard M.
Material type: TextTextPublisher: New York : Routledge, 2014Edition: 5th ed.Description: xxiv, 541 p.ISBN: 9780415507417 (hardcover); 9780415507424 (pbk.); 9780203114858 (electronic book).Subject(s): Persuasion (Psychology) | Mass media | Attitude changeDDC classification: 153.852
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General Collection 153.852 P26 (Browse shelf) 132786 Available 132786

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